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What is PPC Bias? Pay-per-click (PPC) advertising is an essential tool for law firms looking to attract new clients online. However, biases in PPC campaigns can hinder their effectiveness and reduce return on investment. PPC bias occurs when ad targeting is unintentionally skewed, often due to assumptions or limitations in data, which affects who sees...
Read MoreAustin, TX – TSEG is honored to announce TorHoerman Law’s monumental $495 million verdict against Abbott Laboratories in the NEC Toxic Baby Formula lawsuit. This landmark victory showcases the remarkable impact of our meticulous mass tort marketing and the cutting-edge client intake tech from our partners, SimplyConvert and TruLaw. It is also a powerful testament...
Read MoreExcerpts from an upcoming book by Google Chairman Eric Schmidt were published by The Wall Street Journal last week. In the article, Schmidt laid out his seven predictions for the future of the digital age, but for marketers one sentence stood out from the rest: “Within search results, information tied to verified online profiles will...
Read MoreAt the annual Search Engine Strategies conference in London last week, Searchmetrics founder Marcus Tober lead a session on “Meaningful SEO Metrics.” In the presentation, Tober tackled a variety of topics including the move from page rank to author rank in the future of SEO. The presentation began with Tober explaining the importance of the...
Read MoreA new internet domain extension (“.xxx”) has been created to provide the adult entertainment industry with a unique domain extension and to help the general public to easily identify and/or avoid adult content sites when searching the internet. This release has caused quite a stir. Some web companies have taken an alarmist position and are...
Read MoreTSEG were featured on BusinessWeek.com yesterday in the Small Business section. Every day, the publication’s web site features a tip for entrepreneurs on ways to improve how they do business. TSEG’s Joe Devine composed a tip about the benefits of search engine optimization and it was published on January 24, 2011. Check it out here...
Read MoreHello world. True to the cliché that “the philosopher who erects palaces of thought, tends to live in the shack next door” at any given moment our own company website is always the lowest priority especially in relation to our client’s ongoing needs. Nevertheless, we rallied and feel our new website tells a more accurate...
Read MoreTo all of our legal clients, please view the below email with extreme caution Name: Soon Seng Machinery & Trading Pte Ltd Phone: 63603646 Email: tsengchia@rocketmail.com Comments: Dear Attorney, Collection/Litigation We would require your legal representation for our North American delinquent Customers. We are of the opinion that a reputable attorney is required to represent...
Read MoreIt is not my intention to constantly weigh in on political issues with our blog, but as a founder and the CEO of TSEG, I feel like it is the responsibility of all small business owners to tell our side of the story. Everything I have read states that the stimulus package will operate using the following...
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