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Bard PowerPort Mass Tort Marketing Campaigns for Lawyers

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The Bard PowerPort is a medical device designed to help patients receive fluids or medications through a port implanted under the skin. Initially, the device seemed like a helpful tool for patients needing regular treatments like chemotherapy or blood draws. However, over time, many patients began reporting severe complications linked to the Bard PowerPort.

Common issues with the port include infections, blood clots, and even device fractures. In some cases, pieces of the broken port moved inside patients’ bodies, creating further health risks. These complications often required immediate medical attention, putting additional strain on patients already receiving intensive medical care.

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As these problems have become more common, patients have started filing lawsuits against the manufacturer, Bard Access Systems, a subsidiary of Becton, Dickinson & Co. Plaintiffs claim that the company sold a defective product and failed to provide proper warnings about the risks associated with the Bard PowerPort. The lawsuits seek compensation for medical bills, pain, and other losses resulting from the faulty device.

For law firms that handle mass tort cases, the Bard PowerPort litigation presents a significant opportunity to represent victims and make a difference. However, law firms need strategic approaches to reach potential clients affected by these defective devices. This is where TSEG can help. TSEG specializes in creating tailored mass tort marketing campaigns that generate leads and convert them into signed clients.

Understanding Bard PowerPort Medical Device Failures

Bard PowerPort medical devices were designed to make treatments like chemotherapy and blood draws easier for patients. However, many patients have experienced severe problems with these devices. Some Bard PowerPort devices have fractured, causing pieces to break off and move through the body, resulting in severe medical complications like damage to blood vessels and organs.

Infections are another common problem. Some patients report that bacteria can grow around the device, causing painful and dangerous infections. These infections often require immediate medical care and can cause patients significant distress in addition to their existing health issues.

Blood clots, such as deep vein thrombosis (DVT), are another risk with the Bard PowerPort. The device can reportedly irritate the veins, leading to clot formation. Without prompt treatment, these blood clots can block blood flow and cause life-threatening conditions.

In some cases, patients have experienced allergic reactions to the materials used in the device. These reactions can cause discomfort, swelling, and other complications. These complications form the basis for many lawsuits against Bard Access Systems and its parent company, Becton, Dickinson & Co.

Legal Grounds for Bard PowerPort Lawsuits

The legal grounds for Bard PowerPort lawsuits center on product liability claims. Plaintiffs argue that Bard Access Systems and its parent company manufactured and sold a defective product that caused harm to patients. Specifically, they claim that the Bard PowerPort was unreasonably dangerous because it was prone to fracturing, migrating within the body, and causing infections and blood clots.

One key allegation is that the barium sulfate used in the device weakened the catheter over time. Plaintiffs assert that Bard knew or should have known about these risks but failed to warn patients and healthcare providers. This failure to provide adequate warnings could form the basis for strict liability claims against the manufacturer. Plaintiffs also argue that Bard made misrepresentations about the safety and reliability of the PowerPort, misleading both doctors and patients.

Several Bard PowerPort lawsuits have been consolidated into multidistrict litigation (MDL) under MDL No. 3081. Currently, the litigation is in the early stages of discovery. Plaintiffs have been asked to provide detailed fact sheets outlining their medical history, complications from the PowerPort, and the damages they are seeking. Bard Access Systems has filed corporate disclosure statements, and the court has issued several case management orders to govern the ongoing proceedings.

Bard PowerPort Mass Tort Updates

November 2024

At the start of the month, the PowerPort MDL totals 720 cases, with nearly 200 added in October alone.

At the 11th Case Management Conference for the Bard PowerPort MDL, the court denied extending the fact discovery deadline, requiring depositions to conclude by January’s end. The court also set a November 13 deadline for defendants to respond to plaintiffs’ privilege challenges. Key depositions are moving forward, with Jim Beasley’s confirmed and others under review. Compliance with court orders remains critical to avoid case dismissals.

As of mid-November, both parties have finalized a stipulation simplifying liability proceedings in the MDL. Bard entities will be treated as a single group, with Becton, Dickinson ensuring judgments or settlements are satisfied if necessary. Plaintiffs, in turn, will withdraw certain discovery requests and amend their master complaint to exclude successor liability claims.

On November 22, a new lawsuit in MDL-3081 was filed by the executor of a California man’s estate against the Bard entities. The case alleges complications, including catheter fracture, infection, and thrombosis, from the Bard PowerPort device. While not a wrongful death suit, the plaintiff seeks compensation for the decedent’s medical bills and pre-death suffering.

October 2024

The Judicial Panel on Multidistrict Litigation has centralized more than 50 AngioDynamics port catheter lawsuits in the Southern District of California. These product liability cases allege the devices, commonly used for chemotherapy and other treatments, are defective and prone to fracturing, migrating, or causing infections. This decision aims to streamline pretrial proceedings and ensure consistency in handling these serious claims.

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How TSEG’s Mass Tort Campaigns Can Help Your Law Firm

TSEG’s mass tort campaigns offer law firms a powerful way to attract clients involved in Bard PowerPort litigation. With the growing number of plaintiffs seeking legal representation, it’s critical for law firms to reach potential clients efficiently and effectively. TSEG specializes in creating custom marketing solutions that connect law firms with people harmed by defective medical devices like the Bard PowerPort.

Our team understands the unique challenges of mass tort marketing. We develop strategies that target the right audiences, using proven methods to generate high-quality leads. Through a combination of digital advertising, search engine optimization (SEO), and targeted content, we ensure that your firm’s message reaches potential plaintiffs who need legal help.

Our campaigns begin with a comprehensive analysis of your law firm’s goals and current marketing efforts. We evaluate what’s working and what needs improvement. From there, we craft tailored plans that align with your objectives to ensure you get the most value out of your marketing budget. We use data-driven techniques to optimize campaigns and maximize lead generation and conversion rates.

Our expertise also extends to pay-per-click (PPC) advertising, which we use to launch your firm to the top of relevant searches for legal assistance with Bard PowerPort cases. We combine PPC with effective social media ads and content marketing to build your online presence and credibility. Our goal is to not only attract leads but also convert them into signed clients, helping your firm grow its caseload for this developing mass tort litigation.

TSEG closely monitors the performance of each campaign, adjusting strategies in real time to improve outcomes. We provide transparent reports, so you always know how your campaigns are performing and where your leads are coming from. Our commitment is to deliver the results you need to succeed in Bard PowerPort litigation and other mass tort cases. With TSEG, you can focus on representing your clients while we handle the lead generation.

Partner with TSEG for Your Mass Tort Campaigns

Join forces with TSEG to expand your client base with Bard PowerPort cases mass tort campaigns. Our proven strategies will bring real leads straight to your firm, real fast. Contact us online or call us today at (512) 394-7234, and let’s get started on a tailored, data-driven marketing campaign that cuts through the noise and delivers results.

During our initial meeting, we’ll review your budget and any advertising campaigns you’re currently using. We can work on a plan that is cost-effective yet yields successful results.

We know the primary goal of any mass tort campaign is to turn leads into actual clients that sign with your law firm. You can count on the team at TSEG to help you accomplish that. For help with your mass tort campaign

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FREQUENTLY ASKED QUESTIONS

What is a multi-channel approach in mass tort marketing?

A multi-channel approach in mass tort marketing involves deploying campaigns across various platforms such as digital, social media, and traditional media to ensure comprehensive market coverage and maximum engagement. This method leverages different channels to meet potential clients where they are most likely to be receptive to your messaging.

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