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Paragard IUD Mass Tort Marketing Campaigns For Lawyers

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Women making responsible decisions about their bodies and their health have found themselves dealing with serious complications after having the Paragard IUD removed. The Paragard IUD is a hormone-free birth control device that is inserted in the uterus. The small copper device can provide pregnancy protection for up to ten years and has been a birth control option for decades.

 

Recently, an increasing number of women looking for non-hormonal based options have turned to devices like the Paragard IUD. However, the increase in the number of women using the device has shed new light on complications that may occur.

There are reports that Paragard can break apart during the removal process, leaving pieces of the device inside of the woman’s body. In some cases, surgery is required to retrieve the missing pieces, an expensive and frightening prospect.

Pieces that break either during normal usage or while being removed can damage the uterus, damage other internal organs, cause scarring, and even trigger infection.

Other complications and side effects of Paragard include:

  • Perforated uterus
  • Internal organ damage
  • Infection
  • Scarring
  • Surgery to removed broken pieces
  • Ectopic pregnancy

 

This form of birth control may also be linked to a dangerous brain injury known as a Pseudotumor Cerebri or PTC. PTC is a medical condition that causes an increase in pressure inside the skull due to an increase in cerebrospinal fluid collecting around the brain. The symptoms mimic a brain tumor, even though there is no evidence that a tumor exists.

Now Is the Time to Find New Clients

Federal data has shown an increase in the number of women turning to IUD use in recent years, especially hormone-free options such as the Paragard IUD. This increase in the number of women using the device may be correlated to the rise in complaints about the device. There are women out there hurt and suffering because of the failures of Paragard and its manufacturer, Teva. Now is the time to help these women get the justice they deserve.

Currently:

  • Case costs are low
  • COVID-19 cases, quarantines, and stay-at-home conditions mean you have a captive audience consuming more television and digital content. Your message can reach more women impacted by this device.

Call us at (512) 894-8621 today

to find out more about our lead generation and marketing campaign services or get a free estimate.

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How TSEG Can Help

At TSEG, we have a team of dedicated professionals who meticulously develop lead-generation digital advertising campaigns that can help you maximize your reach and find the right audience for your message. We have access to a wide range of platforms, including Google, Facebook, and Hulu, which means we’ll be able to deliver the right message to the right platform.

Once we deliver your campaign, we examine the return-data and comb through which copy, creative, and platform worked best for your campaign. Then we’ll fine-tune the message and allocate your advertising dollars in the most efficient and effective way possible. Our approach means we can deliver 1/2 to 1/3 the lead generation costs of similar competitors.

Most assuredly, your audience is actively researching topics related to Paragard IUD. Having a strong organic presence on search engines will also be key to finding qualified leads. We’ll optimize your search rankings so that you lead the pack on Google and other search engines.

Pay-Per-Click campaigns are another way of securing high placement on Google’s results page, right in front of your audience. TSEG is ready to help you get across your message by using Pay-Per-Click campaigns, search engine rankings, and other highly effective campaigns that will help you stand out from your competition.

Contact TSEG Today

TSEG, a division of Cloud[8]Sixteen, Inc., has been helping law firms craft and hone their messaging campaigns since 2007. We are a digital marketing company that uses data-driven techniques to deliver you exactly what you are looking for – results. Let us help you highlight the unique features of your firm with a targeted mass tort campaign that reaches your audience on their media of choice. Contact us at (512) 394-7234 for more information.

Paragard Class Action Lawsuit Updates 2024

November 2024

November 25, 2024

A California woman has filed a new lawsuit in the Paragard MDL (multi-district litigation), alleging that she suffered physical and emotional injuries when her Paragard IUD broke during February and May 2023 removals. The complaint attributes the breakage to the device’s defective design and manufacturing, maintaining that the multiple removal attempts caused the plaintiff significant physical pain, emotional distress, as well as potential harm to her reproductive health. The manufacturer, Teva, is accused of failing to adequately warn users and healthcare providers about the risks of breakage, and of neglecting to provide proper guidance on safe removal techniques.

 

November 4, 2024

The first bellwether trial has been scheduled for December 1, 2025. Pending “confirmation of availability from Defendants’ trial counsel,” February 2, 2026 is the anticipated date for the second trial.

 

November 1, 2024

Despite a drop in cases in recent months, the MDL (multi-district litigation) now has a total of 2,824 pending cases, having gained 77 new cases in October.

October 2024

In the first two days of October, 12 new lawsuits were filed. One case brought by a Texas woman involves a Paragard device that was implanted in Idaho in 2019. In 2022, the device broke during a removal procedure in Texas, causing personal injury to the plaintiff and necessitating further medical interventions to remove the broken pieces. The defendants are accused of failing to sufficiently test the device, of misrepresenting product safety, and of concealing information that indicates risks of breakage. 

 

In the following week, another defendant, Teva Pharmaceutical Industries Ltd., settled allegations of Medicare fraud with a payout of $450 million. The company was accused of covering Medicare patients’ out-of-pocket expenses by using charitable organizations in order to offer kickbacks and pad the sales of Copaxone, its multiple sclerosis drug. 

September 2024

A motion to dismiss 236 lawsuits on statute of limitations grounds was filed and the court set an extended briefing schedule, which possibly could indicate a larger settlement in the works. There were 57 new cases added during the period bringing the MDL total to 2,793 pending lawsuits.

A new case filed in Missouri highlights ongoing injuries allegedly caused by the device breaking during removal. Plaintiffs pushed to add Teva Pharmaceutical Industries Ltd. as a defendant, over the company’s objections.

August 2024

The Paragard MDL continues to evolve, with active cases recaching 2,736 in August. Defendants in the Paragard MDL object to the motion requiring the production of documents from 31 newly identified custodians, stating that the request is oppressive. On the other hand, plaintiffs claim that the failure to produce these custodians for two years has prejudiced their case. An October trial is scheduled, which raises concerns over the possible valuation of cases for settlement.

July 2024

A woman from Southern California joined the Paragard MDL after her IUD fractured during removal, requiring a second procedure. The number of active cases increased slightly from 2,690 to 2,736, indicating sustained interest and new filings despite the MDL’s slow progress.

June 2024

The upcoming status conference on July 31st and the anticipated Daubert motions on July 23rd are critical, with settlement talks expected to intensify post-Daubert. A new study highlighted the challenges of varying state laws in MDL cases, particularly regarding punitive damages, complicating the litigation landscape.

May 2024

The Paragard MDL saw steady growth, adding 39 new cases to reach a total of 2,690. Plaintiffs and defendants continue to spar over document production protocols and the application of state laws to individual cases, highlighting the complexities of mass tort litigation.

April 2024

The MDL added 55 new cases, bringing the total to 2,615. An investigative report revealed that CooperSurgical ignored FDA warnings about potential IUD breakage. New lawsuits continue to be filed, with allegations of severe pain and multiple surgeries due to fractured IUD pieces.

March 2024

The MDL saw a surge with 126 new cases, totaling 2,570. Recent status conferences addressed procedural issues, including motions to modify leadership and coordinate discovery. Plaintiffs continue to file lawsuits alleging severe complications from Paragard IUD removal.

February 2024

The MDL prepares for the next status conference on February 28th. The focus remains on procedural updates and the ongoing discovery process. New case filings are steady, with plaintiffs alleging injuries from Paragard IUD removals.

January 2024

The MDL saw minimal growth with only 2 new cases added, totaling 2,501. A detailed schedule for the first Paragard IUD trial was set, outlining key deadlines for discovery, expert disclosures, and motions throughout 2024, aiming for a trial by the end of the year.

During our initial meeting, we’ll review your budget and any advertising campaigns you’re currently using. We can work on a plan that is cost-effective yet yields successful results.

We know the primary goal of any mass tort campaign is to turn leads into actual clients that sign with your law firm. You can count on the team at TSEG to help you accomplish that. For help with your mass tort campaign

Call us at (512) 394-7234

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